Google is the biggest search engine today, and that’s the reason you need to make your website Google friendly. If Google loves your site, your site will appear in search results more frequently and you will have plenty of organic traffic.
Here are some simple tips to make your website Google friendly.
Make our website mobile-friendly
According to a recent change in Google policy for search engine rankings, the search giant will pull your website from search results if it fails to pass Google’s mobile-friendly test. You can make your website mobile-friendly by simply opting for a theme that’s mobile-friendly out of the box. Alternatively, you can make sure your developer builds your site mobile friendly from the outset – in this day and age this shouldn’t be an after thought, it should be etched in the process.
Be as transparent as you can
One of the things I always tell to new online businesses is to be as transparent as they can be. If you are using WordPress for your website, adding your address, phone number, and an About Us page, which should be just a few clicks away. Not providing enough information to Google can go against you.
The biggest single element that Google wants to see on your website is relevancy. Know your audience and provide information and a journey that directly helps them. When building your WordPress website put your self in the shoes of your client and make sure everything is designed to help them find relevant content quickly and easily.
Add a sitemap
Google loves websites with a valid sitemap. A sitemap will help Google and other search engine crawlers find content on your website. It is like a direction map for your website.