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Your Web Project
Web Project Enquiry
A Nani Creative and Meta Creative Collaboration
Purpose
This is your opportunity to tell us why you need a website and what the website should achieve. The more information you give us here, the better the solution we will be able to provide. Ignore any questions that are not relevant.
Business Snapshot
What’s the name of your organisation?
What does your organisation do? What are the products and services you offer?
Who are the decision makers for this project?
What budget have you allocated for this project? Be honest and we will tell you what we can and can't do.
Above $10K
Under $10K
No budget set
What Are We Doing?
It's great to highlight goals as it keeps all of us on the same page and moving in the same direction. Eg. Goals that are specific, measurable, achievable, relevant and time-bound.
So let's think about the top 3 business needs of your new website?
Eg: 25% increase in sales in 12 months, reduce admin costs by 20% in 6 months, increase email database by 50% in 3 months.
Goal #1
Goal #2
Goal #3
Is there anything about your current site that serves the business well and if so, why?
Who is the Target Market for this Website?
Tell us about your ideal client or customer. Who are they? How old are they? What gender are they? Where do they hang out online? What are their interests?
What are the top 5 reasons your ideal customer will visit your website?
EG: research product information, get contact details, ask questions about services, pricing
Design Concept
How do you want people to feel when they interact with your brand? Safe and secure, edgy and excited, exclusive and cool, like they belong?
Do your competitors have websites? If so, list them here so we can make sure yours is better 🙂
Tell us about your competitors. Who else is competing for the attention of your ideal customer and what are they doing that you think is working?
Are there any other websites in particular that you like the design of? Why?
What Does Success Look Like?
If we were to be celebrating a successful website strategy in 12 months time, what would that have to look like? How many website visitors? How many leads? How many sales? Be as descriptive as you possibly can.
Anything else you want to get off your chest?
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